Dame came to CMP looking for a “fun in the sun” ad to show off Mamba’s new Beach Sticks. I joined as director and CG lead to help shape the spot’s look and tone. We built tasty characters, fruits, and a sandy shoreline that matched Mamba’s bright energy. To give the candies extra personality, we used a stop-motion style—holding their silly, wiggly poses just a bit longer to make them feel real and tactile. In the end, we created a piece that Dame, CMP, and Mamba are all proud to share!